Privacy Policy

Scope

This Privacy Policy ("Policy") governs the practices of SurePlay Limited ("SurePlay Limited," "we," "our," or "us") regarding the collection, use, disclosure, and handling of information, including personal and device information, in relation to all our products, software, services, and websites (collectively referred to as "Services"). By accessing and using our Services, you ("you" or "your") consent to the terms outlined in this Policy.

Our product: Coffee Blast - Color Sort.

Our Services are intended for individuals who can legally enter into binding contracts. If you are under the age of 13 or lack the legal capacity to enter into binding contracts, you must refrain from using our Services and providing any personal information. If you do not agree with this Policy, please do not access, sign up for, or use our Services.

SurePlay Limited reserves the right to amend this Policy at any time. We encourage you to periodically review this section for updates and changes. Significant changes may be communicated to you via email or system messages.

Acceptance

Please carefully read this Policy before using or accessing our Services. By accepting this Policy, you agree to the collection, storage, use, and disclosure of your information as outlined in the following sections. If you do not agree with any aspect of this Policy, please refrain from using our Service.

Information Collection and Methods

Personal Information:

Upon registering for a user account within any of our Services, we collect personal information that can identify you ("Personal Data," "data," or "information"). Personal Data may also be collected automatically or through third-party partners or services. The collected Personal Data includes:

• Information collection and use
  • Firebase Analytics: Our game uses Firebase Analytics to collect anonymous user data to improve game performance and user experience. This data includes, but is not limited to, device information, game events, app usage, and error reports. This information will be used to analyze and improve our games but will not be linked to your personally identifiable information.
  • AdMob Advertising Service: Our games may use AdMob Advertising Service to display advertisements. AdMob may collect information about your device and user behavior to provide relevant advertising. For information about AdMob's privacy policy, see AdMob Privacy Policy.
• Privacy Choices
  • Refusal of data collection: You can choose to reject data collection in the game settings. However, please note that this may affect your gaming experience or cause certain features to be unavailable.
• Information sharing
  • Third-party service providers: We may share anonymous data with third-party service providers to improve game performance and analyze user behavior. These third-party service providers are subject to their own privacy policies.
• Children's privacy
  • Children's Privacy Protection: Our games are intended for a general audience and are not intended for children under the age of 13. If you believe that we may have collected personal information from a minor, please contact us and we will take steps to delete the information as quickly as possible.
• Security
  • Data Security: We take reasonable measures to protect the security of your data, but please understand that there are certain risks in information transmission on the Internet, and 100% security cannot be guaranteed.
• Privacy Policy Update
  • Privacy Policy Changes: We may update this Privacy Policy from time to time to reflect changes in the law, improvements to our services, or other factors. The updated Privacy Policy will be notified to you prior to its effective date.

Account Information:

We collect certain information directly from you, provided through means such as emails, online forms, embedded support features, or other inquiries.

Device Information:

When you access our website or utilize our software, collected information includes IP addresses, location data, Device IDs, Advertiser IDs, browser settings, device type, operating system, and more.

Activity and Usage Information:

During the use of our Services, we may automatically gather details about your interactions. This includes Internet Protocol ("IP") addresses, device identifiers, advertising identifiers, MAC addresses, operating systems, browser types, language preferences, page referrals, crash data, location data, purchasing activities, and other data tied to your Services engagement.

Information from Third Parties:

Our app integrates SDKs from analytical service providers for optimization purposes. These third-party SDKs might collect your information, such as Google Advertising ID on Android devices (GAID) or Identifier for Advertising on iOS devices (IDFA), region information, and IP addresses. These third-party partners are independent; their privacy policies are accessible on their respective websites.

Information from Social Media Platforms:

You can also opt to create an account using your Facebook or Google credentials. When you use these credentials to log in, you authorize Facebook or Google to share personal information like your name, profile picture, email address, and other listed details.

How and Why We Use Your Information

We employ your information for the following purposes:

• Communication: To facilitate communication and interaction with you.
• Service Functionality: To ensure the functionality and performance of our Services.
• Service Enhancement: To enhance and improve our Services for a better user experience.
• Business Development: For the development and growth of our business.
• Protection Against Fraud and Spam: To identify and prevent misuse, such as spam and illegal content.

We may share the collected information, excluding personal information, with third parties, such as advertisers, to facilitate commercial advertisements. This information exchange generates revenue to partly or fully cover Service costs. We do not provide personal information to third parties except for billing purposes.

To serve personalized advertisements using third-party advertising networks, we analyze your information and use automated systems to provide personalized services and targeted advertisements. This also aids in identifying and preventing misuse, such as spam and illegal content. To provide personalized advertisements within our Services through third-party advertising networks. While our legal basis is legitimate interest in business operation, if you are in the European Economic Area, Norway, or Switzerland, certain third-party advertising networks may require your consent to process Personal Data for personalized advertising. This involves collecting your mobile device advertising identifier and IP address for personalizing ads. To withdraw consent or opt-out of personalized advertising, refer to the "Opt-out of Targeted Advertising" section below.

Security

We implement industry-standard security measures to safeguard against the loss, misuse, and alteration of information under our control. However, please note that no internet data transmission is completely secure. Thus, we cannot ensure or warrant the security of any data transmitted over the Service, and any transmission is at your own risk.

Transfers of Your Information

By using the Service or providing us with your information, you acknowledge that your information may be transferred, processed, and stored on servers located outside your country or jurisdiction, including the United States. Such locations may have data protection laws less stringent than those in your residence jurisdiction. If you oppose the transfer, processing, or maintenance of your information outside your jurisdiction, refrain from using the Service.

Age Limits

Our Services are not designed for users under the age of sixteen (16). We will not knowingly collect personal information directly from individuals under the age of sixteen (16) without parental consent. If you are under sixteen (16), do not share any information with us. We advise parents and guardians to supervise their children online and familiarize themselves with the websites their children visit. If you suspect we've inadvertently collected information from a child under sixteen (16), please contact us immediately at admin@sureplay.top.

Links to Other Websites and Third-Party Ads

Our Services may include advertisements or hyperlinks to other websites, including those of business partners, vendors, and advertisers. These advertisements and third-party websites may employ cookies, web beacons, or other devices. We do not control these technologies or have access to the information they collect. We are not responsible for the content or privacy practices of third parties.

California Privacy Rights

The California Consumer Privacy Act ("CCPA") grants California residents additional rights. To exercise these rights, refer to the "Exercising Your California Privacy Rights" subsection below.

• Social Sharing Features: You have the right to know and access the personal information we've collected about you over the past twelve months. This includes:
  • The categories of information collected about you.
  • The sources from which information is collected.
  • The business purpose for collecting your information.
  • The third parties with whom we share your information.
  • The specific pieces of information collected about you.
• Right to Delete: You can request the deletion of your collected information (and instruct our service providers to do the same). Certain exceptions apply, such as when the information is required for purposes like providing a service, performing a contract, protecting security, complying with legal obligations, and more.
• Choice: As per Privacy Shield Principles, you have the right to opt-out of disclosures of your personal information to third parties and uses of your personal information that differ significantly from the original purpose(s) for collection.
• Access: We provide the right to access your personal information upon request, free of charge, except when a fee is allowed by law. Some access may be restricted if it affects the rights of others.
• Right to Rectification (Correction): You may request corrections to your personal information in our records.
• Right to Erasure (Right to Be Forgotten): Upon request, we will delete your personal information from our records, subject to certain exceptions as provided by applicable laws.

Exercising Your Rights

To exercise your rights under California law, you may submit a verifiable request to us by either visiting our website or contacting us via email at admin@sureplay.top. Please include "California Privacy Rights" in the subject line and provide your name, contact information, and a description of the request. We may request additional information to verify your identity and prevent unauthorized access.

Please note that California law allows us up to 45 days to respond to your request. In some cases, we may require an extension of up to 90 days. We will notify you if an extension is necessary, along with the reason for the delay.

Non-Discrimination

We will not discriminate against you for exercising your California privacy rights. However, please be aware that if you exercise your right to delete or limit the use of certain information, it may affect your ability to use certain features of our Services.

Contact Us

If you have any questions, concerns, or feedback about this Privacy Policy, please contact us at admin@sureplay.top. We value your privacy and are committed to addressing your inquiries.

Changes to this Privacy Policy

SurePlay Limited reserves the right to update this Privacy Policy periodically. We encourage you to review this Policy regularly to stay informed about how we are protecting your information.

Your continued use of our Services after changes have been posted constitutes your agreement to the updated Policy.

Conclusion

We understand the importance of your privacy and are dedicated to protecting your personal information. This Privacy Policy outlines how we collect, use, and safeguard your data. By using our Services, you agree to the practices described herein.

Thank you for choosing SurePlay Limited. We look forward to providing you with high-quality products, software, services, and websites while ensuring your privacy is maintained.

This Privacy Policy was last updated on the date mentioned at the beginning of the document.